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The Investment Capital of the South - Sta. Rosa City

Posted by gregjr4687 on December 3, 2013 at 6:05 AM Comments comments (32)



Sta. Rosa considered as the capital investment of South Luzon promises much more development and improvement in the coming years. It's economy rose with the development of Greenfield City and Nuvali and became one of the sought after places in Southern Luzon.

Recent Developments:

  • Nuvali
  • Eton City (on-going development)
  • Greenfield City 


Santa Rosa is the premier city and hub of South Luzon. It is the Makati of the South in terms of economic activity. Greenfield City is where most of Santa Rosa's financial resources are concentrated.


Major commercial banks in the Philippines operate in the city. At this time, there are 30 banking institutions offer banking services to businesses and residents. Most of these are concentrated in Barangay Balibago, Don Jose, Macabling, Pulong Santa Cruz, and Tagapo.

Commerce and trade

Public markets in Santa Rosa are often divided into two, the dry goods section and the wet goods section. Commerce in these public markets are in full swing, especially in the early morning.

Shopping centers

Modern shopping malls are scattered among the city. Santa Rosa is the 2nd municipality/city in Southern Luzon to have both an SM and Robinsons after Dasmariñas City in Cavite.
Paseo de Santa Rosa A flagship retail complex of Greenfield City launched in 1997. It is highly accessible to residents of surrounding communities. Paseo and its adjoining Althea Arcade are home to numerous enterprises ranging from restaurants, business centers, banks and salons. Demand has been brisk as plans are now underway to start expansion of the complex. It is located along the Santa Rosa – Tagaytay Road. SM City Santa Rosa A shopping center operated by SM Prime Holdings established on February 17, 2006. It is the first SM Supermall franchise in the province of Laguna. Robinsons Sta. Rosa Market A shopping center operated by Robinsons Land Corporation, the real estate arm of JG Summit Holdings. Located at Old National Highway, Tagapo, Santa Rosa City, Laguna. It is the first major mall in the City of Santa Rosa. Today, Robinsons Place Santa Rosa is now called Santa Rosa Market. It is still owned by Robinsons Land Corporation. Target Mall Santa Rosa A shopping center located at the center of Santa Rosa Commercial Complex in Barrio Balibago. It is one of the pioneering establishments in the City of Santa Rosa. Walter Mart Santa Rosa A shopping center operated by Benison Group of Companies. Located at RSBS Blvd., San Lorenzo South, Balibago in Santa Rosa. It is known for its proximity to Enchanted Kingdom. Puregold Santa Rosa A hypermart operated by Puregold Price Club, Inc. Established on August 31, 2011. It is located at Amethyst Road cor. Pearl Road, Brgy. Balibago, Santa Rosa City. Puregold Santa Rosa is the former location of Reysal Shop Mart, a commercial building. Laguna Central A shopping mall that is being under constructed near Paseo De Santa Rosa, scheduled to open in 2013. SM SaveMore Garden Villas A supermarket located at Garden Plaza, Brgy. Ibaba, Santa Rosa City that was opened on Oct. 25, 2012.

Industries and manufacturing

Automobile manufacturers that have plants in Santa Rosa City include Nissan Motors Co., Ltd., Toyota Motor Corporation, Honda Motor Co., Ltd., and Ford Motors. It is also the location for the headquarters of Santarosa Motor Works, Inc.
Food giant, Monde Nissin Corporation, which manufactures industry leader Lucky Me Noodles and Monde biscuits, has a plant here in its sprawling 14-hectare manufacturing facility. Santa Rosa is also home to the largest plant of The Coca-Cola Company in the Philippines, which is situated right across the Santa Rosa Exit of the South Luzon Expressway.

Information Technology

Santa Rosa lined up as one of Information Technology hub in the South and continuously growth of outsourcing and call centers, among them are Convergys, KGB, and Teletech.


Santa Rosa City is accessible via South Luzon Expressway. Two exits are available namely, Santa Rosa Exit (KM 38) and Greenfield City - ETON City - ABI Exit (KM 42). A four-lane national highway was also extended from Alabang, Muntinlupa City up to Pagsanjan, Laguna across the South.
Public transportation within the city, like in most of the urban areas in the Philippines, is facilitated mostly using inexpensive jeepneys and buses. Tricycles are used for short distances. In Laguna Bel Air, residents uses exclusive multicab shuttles within the village complex.

Utilities and communication

Santa Rosa's source of electricity is part of the Manila Electric Company or Meralco. Water supply for the city is supplied by the Laguna Water Inc. Santa Rosa's communication system is powered by the Philippine Long Distance Telephone company, and Digitel Philippines. Cellular network in the Philippines particularly the metropolitan areas is increasing rapidly together with the low cost of calls and text messaging. Such big companies that control the cellular networks in the Philippines and Santa Rosa itself are Globe Telecom, Smart Communications (PLDT) and Sun Cellular from Digitel. Cable television access is provided by SkyCable, and Royal Cable. Internet Digital Subscriber Line or DSL coverage is provided by PLDT, cable internet is serviced by Sky Cable's ZPDee and Global Destiny. Wireless broadband is provided by Globeliness Broadband and Smart Communications.

Tourism and places of interest

Enchanted Kingdom Entrance

Here are some of Santa Rosa's tourist destinations:
Enchanted Kingdom A world-class theme park opened on July 28, 1995. Located at RSBS Blvd., San Lorenzo South, Balibago in Santa Rosa, right in front of Villa De Toledo and Dominican College of Sta. Rosa. EK Biki WaterWorld Is a first world-class inflatable water park in the Philippines. It has a variety of six giant inflatable swimming pools with water slides, games and rides that families can enjoy in a safe and hygienic water environment. Solenad Solenad blends essential shopping with leisure and dining in a relaxing, al fresco, lakeside environment. The area is connected to the now operational Lakesize Evozone commercial area by dedicated pedestrian and bike lanes. The Lakeside Evozone is the refreshing campus-like commercial area of Nuvali. It creates a new space for offices and businesses to thrive in an environment of productivity and connectivity. Solenad sits at the entrance of the Lakeside Evozone area coming from the Sta. Rosa-Tagaytay Road, and is nestled next to a 4-hectare lake. Its accessible and picturesque location invites people to sit, sip and dine with family and friends. Solenad has also become a destination for the surrounding communities of Sta. Rosa, Calamba City, Tagaytay City and Manila. This is in collaboration with Ayala Land Inc., and Yulo Family.
Take this opportunity to buy and invest a property in Sta. Rosa while prices of House and Lots are still affordably priced. With continuous development of the area, it is safe to say that in the future within 5-10 years or less. The growing city can potentially be at par or surpass the economy of cities in Metro Manila.
Please do check our list for properties available in Sta. Rosa, Laguna. 

My experience at the Site Orientation at Brentville Subdivision

Posted by gregjr4687 on May 18, 2013 at 11:25 AM Comments comments (2)

Today, I'm gonna share with you my experience with my visit at Brentville International community last May 17. Brentville subdivision is a project by Filinvest Development Corporation. It is the home of the famous Brent International School in Laguna. This is an Italian-Meditarranean themed community which also features Horizontal Condominium Ownership for Foreigners. 

Last May 17, I took a seminar for the product orientation of Filinvest Projects. One of the projects I was fascinated with is Brentville International Community. I found this project interesting because of the fact that one of our country heroes (Manny Pacquiao) have bought a house in this subdivision and the project is very near to my place. I was excited to see all the house models specially the house that our own Manny Pacquiao bought. We started the seminar at around 10:30 AM discussing all the project details of the four projects located in Alabang, Batangas and Laguna. We finished at 12 PM and afterwards was lunchbreak. We then proceeded with our site orientation at 1 PM.

At around 3PM we arrived at Brentville Subdivision, we were welcomed by a grand entrance gate and beautifully landscaped gardens at the entrance of the subdivision. We were happily welcomed by the guards. The village front was the first one we have passed. This is located just after the first entrance gate of the community. This are commercial lots, for retail and convenience.  There is already a japanese restaurant functioning in this part and from what I've heard, people come over just to experience the food.  Next is Prominence I, this is already a sold out subdivision. What's good about this is that this is a Condominium development, meaning foreigners can own a property in here. Type of houses in here are duplex, triplex and single attached houses.  Then we went to the old Brentville subdivision. In this villages, they offer a wider lot and houses for their products ranging from 350 - 1000 sqm. Afterwards we then went to Arborage, a smaller version of the old Brentville Subdivisions, this however offers lots around 180 - 350 sqm lot areas. Lastly was Prominence II - this is similar to Prominence I, a condominium horizontal development which features townhouses and single attached units beautifully designed.

To share with you here are some pictures I took while I was in the site orientation. 

I was happy, i was able to see the actual community of Brentville. It was fun and nice experience, truly a reward for success. Someday I might dream of buying a house here. But first things first, work for your success and always remember God is here to guide us.

Overall, Brentville Community is truly a prestigious one of a kind development. A very secured subdivision, every village has its own guardhouse and roving guards. An ideal place for people who are seeking refuge away from the metro but still accessible to Manila. A complete development with its own commercial center and a prestigious school located inside the community.  A rewarding price for hardwork and success! 


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